E-Tourism for Sustainable Development through Alternative Tourism Activities

نویسندگان

چکیده

E-tourism refers to the broader integration of Information and Communication Technologies (ICTs) in tourism sector infrastructure. In this context, tourists can choose travel destination, use price comparison sites buy online tickets at low prices, while entrepreneurs enhance their marketing strategies response increasing demands modern Over last few decades, alternative has gained considerable interest among enterprises industry. At same time, it acts as an enabler a facilitator sustainable development. This paper presents overview current situation content characteristics websites involved with services Greece. The are evaluated according 30 through multicriteria method. Furthermore, final ranking is presented identify most successful strategies, well website that need improvements. According results, e-tourism model suggested for exploit opportunities arise digitalization transformation

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ژورنال

عنوان ژورنال: Sustainability

سال: 2023

ISSN: ['2071-1050']

DOI: https://doi.org/10.3390/su15118485